Sea Soft Lures

Axia Mighty Minnow A soft plastic lure designed primarily for bass fishing but has taken pollack, wrasse, pike and perch in testing. Constructed o...

Axia Weedless Minnow Designed to get in amongst weed, kelp and across rough ground for anglers targeting predatory species such as bass, wrasse an...

Berkley Gulp Sandworm  More than a live bait replacement this Néréïs is one of the best baits in the range. Proven efficiency for flounders but not...

With its realistic swimming action the Tsunami Sandeel triggers even the wariest of predatory fish into striking. Pack includes 1 complete lure wit...

FIIISH Black Minnow 120 no.3 offshore weedless minnow

FIIISH Black Minnow 3 Fishing Lure Bodies - Blue, Size 120

Combo Offshore 60g and 1 Corps in Kaki Fiiish Crazy Sand Eel No3 220mm Lures Combo Pack 1 head and 2 bodies per pack PATENTED HSV SWIMMING ACTION L...

The Master Shad was developed to effectively respond to dynamic fishing in open water in search of active fish! Benefiting from the inverted paddle...

The Master Shad was developed to effectively respond to dynamic fishing in open water in search of active fish! Benefiting from the inverted paddle...

Sticking the jig head to the body of the lure increases resistance and enhances the lure’s action in the water. The Glue has been developed specifi...

Lazy Lure Bomb Squad Duo Pack Tired of blanking? The Bomb Squads are designed to attract fish effortlessly. With the erratic body movement and stro...

Lazy Lure Renaissance Sandeel Introducing the Renaissance Range.: The pinnacle of two years of dedicated research and development, meticulously des...

A selection of your favourite colours all in one pack. Also included in the back are two of our Brand New colours RANGE OF COLOURS White - Arctic ...

Megabass Super Spindle 5" MEGABASS The Spindle Worm Super is a very mobile shad that performs wobbling worthy of the best swimbaits. It can be ...

The Kickman lives up to its name with a subtle kicking paddle tail that moves with the slowest of retrieves. The salted belly adds some flavour to...

Features a special new soft but tough plastic compound, giving the lure a unique fish catching action whilst preventing the lure from falling apart...

Red Gill Evolution Cod Selection

Due to its unique tail action the eel provides a life-like imitation of an injured sand eel making it irresistible to predatory species. Can be fis...

Due to its unique tail action the eel provides a life-like imitation of an injured sand eel making it irresistible to predatory species. Can be fis...

redgill evolution 178mm Fluoro orange

Reelfishing Fish Jumping Dark Sleeper All Water Goby  28g / 95mm

Saltwater Muppets  Plastic Squid Lures are moulded latex lures designed, not to catch squid, but to look like one. Squid being on the 'healthy eati...

Based on a scan of a real sandeel with incredibly lifelike details, this lure swims with a seducing s-curve action with the head slightly up. On th...

Developed by Henry Gilbey and Mads Grossel, the new smaller size of Savage Gear Gravity Stick lures are designed to cast like a missile. The Mini-K...

With a lively kicking action both on the drop and retrieve, baitfish imitations don’t get much more realistic than this. Utilising a unique rise...

Savage Gear Minnow Weedless Combo Length:  12.5cm Weight:  28gm* 35g* *Weight printed on the lure is the weight of the jig head only Combo compris...

Savage Gear Sandeel V2 175g 23.5cm with a lively kicking action on both the drop and the retrieve, this super realistic sandeel imitation will fool...

kicking action on both the drop and the retrieve, this super realistic sandeel imitation will fool even the wariest of predator fish. The unique ji...

With a lively kicking action on both the drop and the retrieve, this super realistic sandeel imitation will fool even the wariest of predator fish....

Savage Gear Sandeel V2 22g Green Silver Pk 1 x lure and 1 spare body12cm